We know that sustainable design is an evolving process to learn from and refine and redesign in a constant pursuit of better solutions. It really is not much different than other traditional design and development processes employed in many industries today. In order to successfully deliver more sustainable designs, a development team must be empowered to execute good design, and usually this comes down to the execution of the process and the allowance or opportunity space for innovation.

the soon to be released Clever
Innovation is very tricky because it is influenced by many factors. These factors being dynamic, change according to manufacturing technologies, industry tendencies, corporate agenda, and can even be influenced by a strong social movement as is the case with the green design revolution just under way. This is when the opportunity opens for up for all things out of the norm, innovations like the more efficient 3 wheeled cars… Read the rest of this entry »